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Major Topics Include: Psychology and WEIRD People, Lears’ Fable of Abundance, Land of Cockaigne, Iconography, Selling/Advertising America, Symbols of Abundance, Animism to Dualism, “Magical Thinking”, Victorian Era, Protestant Work Ethic, Scientific Management, Orientalism, Stereotypes, Art Movements, Idioms of Control in the U.S. during 1800s, Chromolithography, Simon Patten, Consequences of disembodiment, Survival of Magical Self- Transformation, Perfectionism Trend in Ads, Rationalistic ads of 1930s-1950s, Formalism vs. Realism, Frank and Lears Important Concepts, and Hip Consumerism (Conquest of Cool). Items in red were important for the test and mentioned during the review.
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